From a global aviation hub to the center of our universe for all that is luxury fashion. The deserts of the UAE have awakened. The first day of the Dubai 2013 Air Show was a huge success for the American based aircraft maker Boeing. The subdued sheikhdom of the United Emirates is using their vast wealth to expand its global footprint. In its endeavors to become the largest transnational passenger carrier, its aim is to depose the current leader the United States.
There is modernity to the nuances in the way Arabia is investing its wealth. It is leaning to do what it does best, provide over the top luxury. The newest in the lines of Boeing 777X and the other long hauler Airbus twinjet A350 has netted 150 orders. An impressive $219 billion or more in total purchasing happened the first day of the Dubai 2013 Air Show. It is the first time in aeronautic history that a sum that large has traded hands in one day. The purchase is an expansion of Emirates airlines. The new additions to the fleet are meant to boost global carrier commerce. The fourth largest airlines are owned by Emirates Group. It is wholly owned by the sovereign’s, Investment Corporation of Dubai.
The beautiful sleek new air carriers are the most fuel-efficient large bodies of its kind. With state of the art technology and carbon based skin, a few are primed to be rigged for private luxury. They will be added to the Emirates fleet of global carriers meant to compete in the globes largest economy – the United States. Fly Dubai has come a long way from its early days of purchasing remodeled carriers from its neighbors. Government owned, operated and sanctioned Arab investment bankers have warmed to the ideas of cantering to global rich. That means relying on the recession proof luxury goods markets.
Who would understand opulence better than the newly minted bank Mayhoola Investments? Mayhoola for Investments has created a niche in haute couture. As part of its financial ventures into extravagance, it is widely held that they have invested in a new company called Qatar Luxury Group.
Qatar Luxury Group is headed by the aggressive business beauty Sheikha Mozah bint Nasser; the wife of the Emir of Qatar is changing the fashion industry. With the help of Sheikha Mozah bint Nasser Qatar, UAE and Dubai have taken off to new important heights in the fashion world. She is vested in the act of making Doha the luxury capital of the world by way of the incarnation of the Qatar Luxury Group.
Qatar Luxury Group is slated to emerge as all things maroquinerie, souliers, and joaillerie and couture workshops. Dubai fashion shows have adopted all the ambience of Paris France. Yet not all of the designers gracing the bodies of models sashaying the Doha catwalk are Parisian haute couture. Though striving to mimic the Paris runways, Dubai designers like Ezra Santos, are not considered ratified members of the rarified status of Parisian vogue.
The affluent will have an oasis within the vast wilderness of Arabian deserts in which to spend their treasures. The nuance of global wealth is realigning.
