Perez also to Anchor for KRCA, Estrella Media’s Flagship Los Angeles Station, and Estrella News, the 24/7 Streaming Digital News Network
AUGUST 2, 2021 – LOS ANGELES, CA – Estrella Media has tapped Palmira Perez, an EMMY® award-winning news journalist based in Los Angeles, to be the anchor for its national nightly news show “Noticiero EstrellaTV.” In addition to her national TV role, she will anchor the KRCA Los Angeles midday news and the Estrella News digital broadcast “24 Horas.” KRCA is Estrella Media’s flagship Los Angeles station. Estrella News 24/7 streaming digital news network can be seen on Samsung TV Plus, the Roku Channel, Pluto TV, Amazon Fire, Vizio Smartcast, Xumo, Comcast Xfinity, and Tubi.
“Palmira brings a wealth of experience, impact, and community service to the EstrellaTV network family,” said Ivan Stoilkovich, Executive Vice President, Television Content, Estrella Media. “She has been at the forefront of many news and feature stories that have affected our audience’s lives and has a respected perspective of news in the U.S., Latin America, and the world, and how it affects our audience and community. We’re excited to have her join our respected news team.”
“I am very excited to join EstrellaTV in these new roles,” said Perez. “I am grateful for the trust and confidence that Estrella Media and station management have placed in me to lead Estrella forward as a leader in news media, both regionally and nationally. I am confident that my 22 years of journalism experience and close involvement in the community will serve to make a positive impact with the viewers of Estrella.”
Perez is a five-time EMMY® and four-time Golden Mike award-winning journalist who has been recognized for her feature reporting, special news reports, and investigative journalism during her career. Her career includes national and local news anchor positions, as well as local news reporter positions. She was the National Anchor for Mundo Max’s “MundoMax al Instante” and was a local news reporter at KWHY-Channel 22/NBC-Telemundo in Los Angeles and Mundo Fox. She most recently was News Anchor and Reporter for Univision’s KDTV-Channel 14 in San Francisco and News Anchor and Reporter for Univision’s KMEX-Channel 34 in Los Angeles.
She holds a law degree from the University of Guadalajara (Universidad de Guadalajara) in Guadalajara, Jalisco, Mexico. She is a former member of CCIME (Council Board of the Institute of Mexicans Abroad), is a board member of the University of Guadalajara Foundation, and a President of the Los Angeles Alumni Association of the University of Guadalajara (Asociación de Egresados de la U de G). In addition, she is a senior talent mentor in TalentBlvd and is on the Board of Directors of Japan House in Los Angeles. She is from Guadalajara and lives in Los Angeles.
About Estrella Media, Inc.
Estrella Media is a leading Spanish-language media company creating video and audio content for multiplatform distribution in the United States and worldwide. Estrella Media is one of the largest U.S. producers of Spanish-language video and audio content, with over 6,000 hours of news and entertainment programming produced annually at its Estrella Studios and a library of over 20,000 hours of original entertainment programming.
Estrella Media’s properties include EstrellaTV, the national broadcast network is seen in over 40 million U.S. households. EstrellaTV is distributed on Estrella Media’s 15 owned or operated television stations and over 30 affiliated stations, as well as through cable and satellite providers and digital streaming platforms. Estrella Media also operates Estrella News, the first 24/7 Spanish-language multiplatform digital news network in the U.S., and Estrella Games, the first 24/7 curated Spanish-language game show channel in the U.S.
On the radio side, Estrella Media owns and operates 14 radio stations and the Don Cheto Radio Network, airing on affiliated stations throughout the U.S., featuring one of the nation’s most popular radio talents, Don Cheto. Estrella Media also produces large-scale music festivals, concerts, and special events throughout the U.S.
To learn more about Estrella Media and see company updates, please visit Estrella Media at estrellamedia.com, and follow us on Twitter @Estrellamedia_, Facebook @Estrellamediainc, and LinkedIn @Estrella Media, Inc