Profiles of Success with Jonathan DeYoe

Name a person who helped you along the way?

So many have helped. I’ve had good (Rich Barber & Ernie Guzman) and bad (J.G.) managers and I’ve had some excellent coaches – Nick Murray, Dennis Moseley Williams, and Greg Opitz. And, Carolyn Henry-Golphin took me under her wing in Berkeley, CA. She brought me into leadership roles and introduced me to people in the community.


What do you see as your greatest success in life, so far?

I’ve had a lot of successes, but my greatest feeling of success stems from publishing my book, Mindful Money. I’ve received emails from all over the country from people who say it totally transformed their relationship with money.

Profiles of Success with Jonathan DeYoe

What book would you recommend and why?

This is the universal impossible question. There are so many great books on so many great topics, how can you pick one? Since the vast majority of the written word we encounter these days is negative, I like to be reminded of where we have come from. I have 3 books I reference a lot: Johan Norberg’s “Progress,” Diamandis & Kotler’s “Abundance,” and Matt Ridley’s “The Rational Optimist.

And then, in terms of doing the work I recommend Derek Sivers’, “Anything You Want,” Steven Pressfield’s “The War of Art,” and anything by Brene Brown.

Books Profiles of Success with Jonathan DeYoe


Which personal self-talk, mantra, affirmation, or self-belief that contributes to your success?

I believe I can. I focus on what I control. I do the work. I let the chips fall where they may.
I can’t force outcomes.



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